Kia Social Media Guidelines
Brochure design / digital design
BACKGROUND
The purpose of the Kia Social Media Guidelines is to inform Kia dealerships in Europe of their social media strategy and and provide guidelines on how the brand should be executed across all social media activities.
MY ROLE
In 2019, I was brought in as lead designer by the internal design team at BCW, the global communications agency, to update the digital social media guidelines brochure for Kia. Working directly with the BCW account management team in UK and Germany, I applied new content and designed new chapters for this 109-page interactive booklet.
